playerborn

Keep your families. Keep your coaches.

Families churn. Coaches jump. Every season starts over. playerborn breaks the cycle: families hear what coaches see, coaches build the relationships that pay them back.

Most programs send no real feedback. Even the elite ones barely do. We raise the bar without raising your overhead.

Desktop AdminDashboard overview — platform admin command center showing organizations, teams, instructors, and metrics tiles.
Player surface DRILLS section, Harper Coyne, Northside U14 Girls (lacrosse) — actionable lacrosse practice content tied to identified development gaps.

The relationships that outlast the season.

When coaches' feedback actually reaches families, season after season, the connection outlasts each one. Kids stay attached to the work. Families stay attached to your program.

Per-player tryout detail with per-coach observations breakdown — Charlotte Whitman with Sarah Walsh's expanded card showing intensity dots and skill-area observations.

The right team — and the scorecards to back it up.

Coaches used to run around with paper sheets. Now they just talk. You get a complete scorecard per coach, per player. The team you place is the team you can defend.

The clinic doesn't end at pickup.

Every kid gets a real readout — what they did well, what to work on, what to study, calibrated to age and skill level. Drills to take home. Athletes to watch. Families sign up for the next one.

iOS Mail email from playerborn to Megan Doyle, subject 'Set up payments for playerborn', body about being added as a private session instructor and completing Stripe payment setup, sky-blue 'Set up payments' CTA button.

Privates, run for you.

The Venmo threads and group texts your coaches were managing go away. Bookings, family payments, payouts to coaches — all handled. The coaches you've invested in stay in your program.

Branded login Riverfront FC Soccer Club: club shield logo, 'Powered by playerborn' lockup, email and password fields, primary Sign In button on the org-branded dark surface.

Your brand. Your entry point.

Your logo, front and center, every time families tap in. They know which program is investing in their kid's experience. The reputation builds for your club, not for the tool that powers it.

Built to disappear into your program.

  • No app for your coaches to learn — they just talk.
  • Feedback lands in the family's inbox. The full interface is there for whoever wants to go deeper.
  • No tool to maintain — setup once, runs in the background.
  • Works alongside whatever team admin you use — TeamSnap, SportsEngine, your league app. Nothing to rip out.

Setup in one upload.

Roster, coaches, age groups — uploaded in one pass. You go from purchase to live program in less than a day.

Beta is by application.

We're launching with a limited number of clubs and organizations. Tell us about your program — who you coach, where you operate, what you're building. Spots fill quickly. Strong fits move first.

Apply for beta access